Custom systems / Roofers
Custom business systems for roofers
Roofing enquiries are usually urgent. A leak does not wait for a callback, and the caller works down a list until someone answers. Beyond the emergencies, the steady work is full replacements and maintenance, and those are won on the speed of the quote.
Your week
The storm you worked through, and the one you didn't
Storm nights ring constantly and you can only answer so many. One missed call is a tarpaulin job gone, and the insurance work that follows it too, because the insurer uses whoever did the emergency. In June it goes the other way: quiet, no pipeline, and no reason for it beyond nobody having been contacted for months.
Who we would contact for you
The people we would ring on your behalf
We build this list from your area and the work you want, inside a radius you set. You approve every batch before anything goes out.
Loss adjusters and claims handlers
The claims firms covering your area, who need a roofer who makes a property safe within hours, not days.
Letting agents and block managers
Tenant-reported leaks on managed properties, where the agent needs a roofer today and a report by Friday.
Homeowners in target postcodes
Repairs, replacements and maintenance reminders in the postcodes you actually want to work in.
Builders and developers
Firms that subcontract roof work rather than keeping their own roofers, on the sites near you.
What the outreach would say
An example of what goes out
First message, sent under your name
"Hi [name], I'm a roofer covering [town] and about twenty miles around. When a storm claim comes in and you need a roof made safe before the adjuster visits, do you have a local firm you can get out the same day? I do the emergency make-safes for a couple of claims teams, and the photos and report come back the same evening."
Nothing goes out without you. You see the list, the wording and the replies, and the conversation stays yours.
Your maths
One sentence, in your numbers
One replacement roof a year pays for the build several times over. Two storm make-safes a month keep the yearly fee paid.
What it looks like in the system
Your outreach call list
The list starts with the businesses nearest your base, and every call is logged with an outcome so nothing gets lost and nobody gets called twice by mistake.
blueprint / outreach / call list
6 contacts
Business
Contact
Area
Status
Aldgate Claims Handling
Morris Kane
Regional office
Meeting booked for TuesdayThornley and Marsh Adjusting
Priya Nandra
Letchworth
Wants a quoteSouthcourt Lettings
Ged Fielder
Hertford
Left message with the branchBarrow Green Builders
Sean Cudlip
Ware
Interested, price list sentNetherfield Estates
Yasmin Brooke
Cheshunt
Using their current rooferPike Block Management
Howard Dunn
Welwyn Garden City
Callback booked for FridaySample rows. Your list is built from the real businesses inside your radius, and every call is logged with its outcome.
Where work gets lost
The four ways this trade leaks money
Emergency calls missed while you're up a roof. The caller rings the next roofer.
Replacement quotes written up in the evenings, and undercut by whoever replied first.
No record of past customers, so maintenance work never gets resold.
Insurance work needs photos and paperwork, done in your own time.
How the system brings in more work
Growth, first
Built around who this trade actually sells to.
- Automated outreach to homeowners and landlords about repairs, replacements and maintenance.
- A cold call list of local estate agents, letting agents and insurers.
- Fast response to urgent enquiries, so the emergencies come to you.
- Maintenance reminders to every past customer, on a cycle.
What else it handles
The operational side, sorted
Results
What it's done for real businesses
Real results for Roofers businesses - coming soon. We only publish quotes and numbers we've been given permission to use.
Pricing
Plain numbers
The setup fee covers the build. The yearly fee covers hosting, monitoring, updates, fixes and support, cancellable with 30 days notice.
Website
£350 to build
£150 a year to run
For businesses with no website, or with one that isn't generating results.
- A website built for your trade, effective on iOS and Android
- Enquiry form feeding a database you own, not a lost inbox
- Automatic confirmation to anyone who enquires, so nobody goes quiet
- Google reviews pulled in automatically
- Set up to show for local searches in your area
£150 a year is less than most trade businesses spend on a single month of advertising that does nothing.
Website + Core System
£1,800 to build
£360 a year to run
You're already getting enquiries. This package makes sure none of them go to waste and brings in more on top.
Everything in Website, plus:
- Automated outreach contacting potential customers for you every day
- A prioritised call list so you always know who to ring next
- Quoting built around your own pricing, so quotes go out in minutes
- Job tracker showing what's booked, what's done and what's owed
- Automatic follow-ups to customers after a job
You pay once, you own it, and it keeps running whether or not you renew.
If it brings in one extra job a year, it's paid for itself.
Complete System
£3,500 to build
£600 a year to run
For businesses with staff, vans, or several jobs running at once.
Everything in Core, plus:
- Crew management and job assignment
- Clock in and out with location logged
- Photo-verified quality checklists on every job
- Certification and compliance tracking with renewal reminders
- Invoicing and payment tracking
- Reporting showing where work actually comes from
You pay once, you own it, and it keeps running whether or not you renew.
Book a free 15-minute call
Book a call, or message us on WhatsApp. We answer between 8am and 6pm, Monday to Friday.